It was a pleasure for me to participate in the business event “Dongzhi Bilbao 2025 | Chinese Culture, Networking & Entrepreneur Talks” held recently.

As a panelist, I had the opportunity to share a round table discussion entitled «How to do business in China», alongside other very interesting women:
* Natalia Basterrechea – Head of External Affairs and Communication, Spain & Portugal, British American Tobacco (BAT).
* Di Wang – Cofounder of Xing Wei Business University in Shanghai.
* Xuelian Zhang – Executive Director at Shuren.
Moderated by África de Porras.

A panel featuring Asian and European entrepreneurial women from the business and academic sectors. Different cultures, languages, and customs, but all with a common goal: to collaborate in order to grow together.

Thank you very much for the chance to share, as CEO at DS4T – Digital Solutions For Trade and expert in #internationaltrade #digitalization, the #innovation we have achieved with the creation and launch of our #TTools, generative AI at the service of #globaltrade.

Congratulations also to the colleagues of the other round table «How to do business in Spain as a foreigner», Rodolfo de Porras, Guillermo López Alonso, Jorge González Revilla y Francisco Lázaro.

Source:  Marta Prado Larburu, Ph.D. at LinkedIn. See post here (12/12/2025)

————————————————————————————————–

¿Quieres conocer más sobre la cultura china y te apasiona el emprendimiento? Hoy miércoles ambos mundos se fusionan en el evento Dongzhi.

Fuente:  Jorge González Revilla en LinkedIn. Ver post aquí (26/12/2025)

————————————————————————————————–

«Doing Business with China in 2025? Start Here»

Source:  Each at LinkedIn. See post here (26/11/2025)